Although society may have us believe otherwise, at Jurlique we consider growing older something of a privilege. After all, wrinkles and laughter lines are synonymous with wisdom and a life well-lived. However, we also know that it’s natural to want to look our best at every age. With so much misinformation floating around, we thought it was time we sorted fact from fiction by highlighting the anti-aging skin care myths you should most definitely ignore.
MYTH: THERE IS NO NEED TO USE SPF ON A CLOUDY DAY
Truth: The sun’s UV rays can cause damage to collagen and promote wrinkles – even on a grey day. SPF is one of the key ingredients in protecting your skin against premature ageing and should be used 365 days a year.
A second misconception surrounding sun protection is that it is only required by those who burn easily. In fact, everyone should apply a generous layer of at least SPF30 to their face and neck daily, no matter their skin type or colour.
MYTH: THE RATE AT WHICH WE AGE IS BASED SOLELY ON OUR GENETIC MAKEUP
Truth: You may have gazed at your mother’s face before and wondered whether you will age in the same way. While genes do play a role in how we age, our daily behaviours are likely to have much more of an impact. Factors such as limiting stress, eating a wholesome diet, not smoking, and protecting skin against UV rays all play a vital role. The good news is you can greatly influence the destiny of your skin with the right lifestyle and beauty regime.
MYTH: ANTI-AGING SKIN CARE PRODUCTS GIVE INSTANT RESULTS
Truth: Although your daily moisturiser may appear to instantly smooth and plump the skin, it is the regular and consistent use of targeted products that will garner real, long-lasting results. Looking for age-defying skin care products that work?
Our Nutri-Define can help to increase collagen production¹, reduce the appearance of fine lines, and enhance the skin’s natural barrier. Used together, products from this range offer more luminous, supple skin in less than sixty days².
MYTH: ONLY WHEN THOSE FIRST WRINKLES APPEAR DO YOU NEED TO START LOOKING AFTER YOUR SKIN
Truth: As with most things in life, prevention is better than cure when it comes to skin care. Experts agree that our skin starts to lose elasticity in our twenties. Therefore, implementing a gentle, well-rounded routine suited to your skin type is a must. Cleanse twice a day, use a well-formulated moisturiser and add targeted skin rejuvenation products - such as our Nutri-Define Supreme Eye Contour Balm and Nutri-Define Supreme Rejuvenating Serum, to your daily ritual.
MYTH: AGEING ONLY CONCERNS THE SKIN ON THE FACE
Truth: Many of us are hyper aware of the skin on our faces but neglect to care for the skin elsewhere on our bodies. We suggest choosing skin care products that will hydrate and smooth your decolletage as well. The skin on your neck and chest is thin and delicate, making it prone to accelerated ageing. Remember to diligently moisturise these areas as part of your daily regime. What with frequent washing (more so than ever!), your hands will also benefit from regular use of a rich hand cream.
¹Based on an in-vitro study using skin cell cultures for a period of 24 hours and 3 days conducted by POLA Chemical Industries Inc.
²Based on a consumer study of 53 subjects using Nutri-Define Supreme Restorative Rich Cream, Nutri-Define Supreme Rejuvenating Serum and Nutri-Define Supreme Eye Contour Balm after 56 days.